Google has made a very firm statement that Google Places is an essential part of their Search Engine Results.
This was made apparent by Google creating new listings which now include Google Place data and prioritising businesses who have an Optimised Google Place listings. As a result, Google Place Optimisation (GPO) is an absolute must for businesses if they wish to improve their search engine rankings. We are finding that many businesses either don’t know Google Places exists or they don’t know how to use it to it's maximum potential. Neither are a good reason to be missing out on new business and clients.
In order to maximise visits to your website, Search Found have developed an effective Google Place Optimisation program which we are pleased to include as a part of your SEO Program. Depending on the program you choose we have 2 different levels of Google Place Optimization; Essentials and Advanced. We are proud of our process which is the result of many hours of trialing and testing. The result is a proven process that will boost your overall SEO Rankings.
Through our Google places optimisation process we update and optimise your listing in-line with your SEO program. Running Google Place Optimisation alongside an SEO campaign is the most effective way to get results as it ensures we are adapting to Google’s algorithm by creating consistent data to support your business.
Whatever the solution is, at Search Found we understand the importance of getting it right for your business. Our focus on managing Google places and your SEO takes the hassle away from you, so that you focus on what you do best in your business.
Q. My Google Place listing is "Verified". Do I need to do anything else?
A. The most common mistake is for a business to believe that once they have "Verified" their Google Place listing there is no more to be done. This couldn't be further from the truth! Google Place Verification is only stage 1 of the optimisation process. For more info on our Advanced Google Place Optimisation process, please contact us.
Q. Google Places is "FREE". Why do I need your services?
A. Google have made this service free to encourage all businesses to register on their system. So some business owners attempt to do this all themselves; i.e. claim their business listing and enter basic information about themselves. It's important to note that by doing what everyone else is doing, you are unlikely to get good results. In order to stand out from the crowd you need to do more than your competitors. Our Advanced Google Place Optimisation program will ensure that your listing is more attractive to Google.
Q. Do I need to be running an SEO Campaign?
A. Having a Google Place Listing is not enough. Businesses that have both an optimised website (SEO) + an optimised Google Place listing (GPO) stand a far better chance of gaining premium positioning than businesses that have neither or just one. Search Found's Google Place Optimization service capitalises on the SEO work done on your website. If Google can see a consistent theme of keywords within your website and your Google Places listing your chance of better positioning greatly increases.
Q. I have ordered a postcard for verification but it has not arrived?
A. Postcards should usually arrive within 2-4 weeks of requesting them. If you have double checked that it has been sent to the correct address and more than 4 weeks have passed then you will need to re-order a new postcard. Make sure you inform all your staff to look out for this postcard as it could be mistaken for junk mail and thrown away. The postcard is branded with Google's logo so it is easily recognised. We have literally verified hundreds of listing so if you are having trouble, please contact us and we'll be happy to help.
Q. Do you service business across Australia?
A. We offer our service Australia wide and have delivered our Google Place Optimisation service to businesses in Sydney, Melbourne, Brisbane, Adelaide and Perth. There are no geographical restrictions, so contact us today for more information.